tag:blogger.com,1999:blog-18012046.post4677273664975521071..comments2024-03-25T23:56:43.770-07:00Comments on Digital Marketing and Analytics by Anil Batra: QR Code AnalyticsAnil Batrahttp://www.blogger.com/profile/10987449618439416854noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-18012046.post-78515689728902238072011-10-10T06:13:51.432-07:002011-10-10T06:13:51.432-07:00Usage of QR Code is increasing day by day. Tools l...Usage of QR Code is increasing day by day. Tools like http://www.qrspider.com allows you to easily add a QR code to your website.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-18012046.post-52697781866595942382011-04-19T10:16:50.254-07:002011-04-19T10:16:50.254-07:00We also think QR codes are cool, but they actually...We also think QR codes are cool, but they actually have a few important limitations compared to text-based codes, like O-Codes (disclaimer: I am the CEO of O-Codes). We have been enamored by the technology behind QR codes, but created something we think is simpler for our clients to use, and allow them to follow up with interested customers via SMS. So they not only get the analytics but they get captive leads for people who are specifically interested in particular products. O-Codes also work well in settings that are trickier to use QR codes (TV, radio, billboards, magazines in the context of product mentions inline in text, catalogs where there is not enough to room to use a QR code with every product). In the end, we love the fact that marketers and smart bloggers are educating the public about ways to connect the offline and online worlds together, and extend analytics to traditional media.Dave Oldhamhttp://www.ocodes.comnoreply@blogger.comtag:blogger.com,1999:blog-18012046.post-80621992969818268632011-04-04T10:59:09.944-07:002011-04-04T10:59:09.944-07:00Is there a way to gather the mobile phone number f...Is there a way to gather the mobile phone number for a "text back" with QR codes?Joe Manausa, MBAhttp://theinternetsqueeze.com/noreply@blogger.comtag:blogger.com,1999:blog-18012046.post-16923009751886403642011-03-31T11:08:38.781-07:002011-03-31T11:08:38.781-07:00I love QR codes from both a tracking and consumer ...I love QR codes from both a tracking and consumer perspective. I don't think they are dead or dying - I think they are just picking up steam. Excited to see them hit the masses! <br /><br />Thank Anil - great post as usual.Serena Hillmanhttp://drinkthecoolaid.comnoreply@blogger.com