tag:blogger.com,1999:blog-18012046.post4912644672874883092..comments2024-03-25T23:56:43.770-07:00Comments on Digital Marketing and Analytics by Anil Batra: Retargeting 101Anil Batrahttp://www.blogger.com/profile/10987449618439416854noreply@blogger.comBlogger6125tag:blogger.com,1999:blog-18012046.post-84407356954332654632010-04-07T17:57:05.780-07:002010-04-07T17:57:05.780-07:00As said before, retargeting is an effective way of...As said before, retargeting is an effective way of capturing lost sales and increasing brand awareness. I think networks matters greatly, good thing to look in to when looking for a supplier.Vipulhttp://www.ReTargeter.comnoreply@blogger.comtag:blogger.com,1999:blog-18012046.post-57665708208493051802010-03-26T15:21:45.581-07:002010-03-26T15:21:45.581-07:00Excellent post. Retargeting can be a very effectiv...Excellent post. Retargeting can be a very effective way to bring recent visitors back to your site, potentially turning them into customers. It’s actually a marketing approach that’s been around for awhile, and with Google’s recent announcement of "Adwords Remarketing", it’s sure to quickly gain popularity.Jasehttp://www.adroll.comnoreply@blogger.comtag:blogger.com,1999:blog-18012046.post-47750696240698815772010-03-22T13:22:00.169-07:002010-03-22T13:22:00.169-07:00So is 'Retargeting' effectively the same a...So is 'Retargeting' effectively the same as what was discussed in the Behavioral Targeting 101 post calling the practice 'Network Targeting'?Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-18012046.post-62540699428917866902009-07-21T17:15:17.728-07:002009-07-21T17:15:17.728-07:00Even google is into behavioral targeting with adse...Even google is into behavioral targeting with adsense. I am sick of all this. I started using offshore VPN from http://www.acevpn.com for protecting my privacy. So far happy with the result. While on VPN Google.com and yahoo.com thinks I am from France and redirects me to FR site. If they cant track me I doubt other sites can.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-18012046.post-14892049916015840502009-07-19T23:41:24.126-07:002009-07-19T23:41:24.126-07:00Thanks for this informative post! The exact defini...Thanks for this informative post! The exact definition of retaegeting is however not clear to me. According to wiki it is "based on previous Internet actions that did not in the past result in a conversion". <br /><br />However, this is also the case for behavioral targeting. First phase: you show the ad and collect data. Second phase (when the visitors come back): you show them the ads according to their behavior in the past (whatever the past is one day or one month).<br /><br />Maybe the "re" in retargeting highlight the idea that the ad can appear on a different web site.<br /><br />What do you think?<br /><br />Regards.<br />Sandro.Sandro Saittahttps://www.blogger.com/profile/17682082649770875583noreply@blogger.comtag:blogger.com,1999:blog-18012046.post-21892624493981561012009-07-09T13:38:26.347-07:002009-07-09T13:38:26.347-07:00Retargeting is one of the most effective forms of ...Retargeting is one of the most effective forms of online advertising that is just starting to come into it's own. It's important to take careful note of the analytics associated with a retargeting campaign to make sure that you are getting a 360 degree view of your campaign.Ann Bettshttp://www.fetchback.comnoreply@blogger.com