tag:blogger.com,1999:blog-18012046.post8855585359908483699..comments2024-03-25T23:56:43.770-07:00Comments on Digital Marketing and Analytics by Anil Batra: Omniture, WebTrends and the Web Analytics IndustryAnil Batrahttp://www.blogger.com/profile/10987449618439416854noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-18012046.post-22011293279364970182007-11-07T10:53:00.000-08:002007-11-07T10:53:00.000-08:00Even if Omniture and WebTrends were to merge, I be...Even if Omniture and WebTrends were to merge, I believe that there is still a lot of innovation going on in new emerging web analytics companies, based on concepts that will revolutionize the way web traffic is measured and scored. <BR/><BR/>ROI optimization will be performed on keywords that have generated no more than one click, long before any conversion happens.Vincent Granvillehttps://www.blogger.com/profile/11458380199915437888noreply@blogger.com