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Monday, May 25, 2009

How intelligent are your Toll Free Numbers, Landing Pages and Promotional Codes?

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Sending a toll free number (800, 866, 877 etc.), links to special landing pages, micros sites or promotion codes in the print material or em...
Thursday, April 30, 2009

What Is Your Conversion Rate?

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When most marketers and analyst talk about conversion rate they seem to quote around 2 to 3% as the average conversion rate. Bryan Eisenberg...
8 comments:
Friday, April 24, 2009

Conversation with Barry Parshall, VP of Product Strategy, WebTrends

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Continuing my series of conversation with Webtrends executives at Engage conference here is my conversation with Barry Parshall, VP of Produ...
Friday, April 17, 2009

WAA Board of Directors

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I am very honored and excited to be elected to the Board of Web Analytics Association. I would like to thank all of you who provided suppor...
2 comments:
Wednesday, April 15, 2009

Conversation with Casey Carey, VP of Products Webtrends

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Continuing my series of conversation with Webtrends executives at Engage conference here is my conversation with Casey Carey, VP of Products...
Tuesday, April 14, 2009

Conversation with Jascha Kaykas-Wolff, VP of Marketing WebTrends

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Conversation with Jascha Kaykas-Wolff, VP of Marketing WebTrends I did a series of interviews with Webtrends executives at WebTrends Enagage...
Thursday, April 09, 2009

My Conversation with WebTrends CEO Alex Yoder at Engage Conference

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I had an opportunity to sit down with Alex Yoder yesterday and this morning to discuss where WebTrends is heading, the future of web analyti...