Know of a book I am missing send the name to me. I have not read all of these but complied this list of of Eric Peterson's Yahoo Group postings.
Web Analytics Demystified by Eric T Peterson http://www.webanalyticsdemystified.com/about_wad.asp
Web Site Measurement Hacks by Eric T Peterson http://tinyurl.com/mzk6r
The Big Book of Key Performance Indicators" by Eric T Peterson http://www.webanalyticsdemystified.com/about_kpi_book.asp
Web Metrics: Proven Methods for Measuring Web Site Success" by Jim Sterne http://tinyurl.com/mptuj/n/n
Drilling down: Turning Customer Data into Profits with a Spreadsheet" by Jim Novo
http://jimnovo.booklocker.com/
Measuring the Success of Your Website: A Customer-centric Approach to Website Management" by Hurol Inan
http://www.hurolinan.com/books/WebAnalytics/default.htm?src\u003dbooks
Search Analytics: A Guide to Analyzing and Optimising Website Search Engines" by Hurol Inan
http://www.hurolinan.com/books/SearchAnalytics/default.asp?src\u003dbooks
E-Metrics: Business Metrics For The New Economy" by Matt Cutler & Jim Sternehttp://www.targeting.com/emetrics.pdf
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