Director, Analytics, Resource Interactive (Columbus, Ohio)

Resource Interactive is looking for a Director of Analytics.
Resource Interactive is an Adweek Top Twenty independent interactive agency that helps the world’s leading companies including: Wal-Mart, Procter & Gamble, Coca-Cola, L.L.Bean, Apple, Victoria’s Secret and Hewlett-Packard to plan, create, build, assess and optimize the digital experience of their customers. Selected by The Wall Street Journal in 2008 as one of the top 15 small workplaces in the country, we are committed to being an employer of choice and to recruiting, developing and maintaining a staff of outstanding associates. (www.resource.com)

The Director of Analytics is responsible for establishing and managing a digital marketing analytics practice focused on programs for national and international brands. The Director of Analytics will lead a multidisciplinary team to develop an integrated and scalable program to: understand, communicate and evangelize analytics requirements, ensure accurate capture of data for analysis, develop and manage analytics tool set, and conduct data analysis to measure the impact of interactive marketing initiatives.

The Director of Analytics will work closely with the RI Account Strategy team and directly with clients to understand and establish key business objectives in order to structure the appropriate measurement, reporting and information delivery strategies and mechanisms. The Director of Analytics must be able to adjust to varying timelines and budgets to maximize the impact of these insights and tools on clients business. The Director of Analytics must also be able to partner with clients to create efficiencies in process and delivery and show commitment to continual program process improvement and evolution.

Required Qualifications

• A degree in Statistics, Computer Science, Mathematics, Market Research, Economics, Psychology/Sociology, Physics, Operations Research, or other discipline involving experimental design, statistical modeling and quantitative analysis of data
• 8 or more years experience with responsibility for reporting and analyzing data in fast-paced business environment
• Ability to define project objectives, develop shared goals and manage others
• Broad knowledge of reporting and query tools and practices, including proficiency with web metrics reporting packages (e.g. Coremetrics, Omniture, WebTrends, Google Analytics, etc.)
• Strong communication skills with the ability to present information in spoken, written or visual form to a variety of audiences, from internal team to client executives
• Exceptional capacity and tenacity to solve problems with the ability to be both rigorously analytical, as well as intuitively attentive
• Ability to create/design and adapt data capture and reporting processes
• Ability to learn quickly and adjust to new technology and business requirements
• Proficiency in MS Excel and business productivity tools
• 25% travel

Preferred Qualifications

• An MBA or Master’s degree in other related fields
• Both agency and client side experience
• Proficiency with MS Access, SQL and
• Hands-on experience with web site optimization, including site structure, page construction, content, keyword research, search marketing principles, and SEO principles
Apply by

Website: http://www.web-analytics-jobs.com/a/jbb/job-details/51593
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Technical Consultant for Internet Marketing and Web Analytics, Unica Corporation (Waltham, Massachusetts)

Technical Consultant for Internet Marketing and Web Analytics, Unica Corporation (Waltham, Massachusetts)
Unica Corporation is looking for an experienced Professional Services Consultant to install, configure, optimize and provide web marketing consulting services relative to our NetInsight Web analytics solutions on-site at our customers' facilities.

To be a successful Professional Services Consultant you must be a self-starter, capable of working with minimal guidance in a diverse set of environments. You must be a quick learner with strong analytical skills accompanied by a strong desire to learn new tools and techniques. You must be capable of communicating with both technical and non-technical audiences (administrators and end-users of our software), as well as with our internal sales representatives. The ability to build rapport and develop effective working relationships with clients is essential.

This position requires extensive travel and is based in our Waltham, Massachusetts headquarters.

Responsibilities:

• Install, configure and optimize our NetInsight Web analytics solution on-site at our customers' facilities
• Collaborate with customers and internal representatives to determine the scope of the professional services projects
• Document internal and customer deliverables in statements of work
• Advise customers on best practices and deliver supporting documentation
• Provide training to both technical and business users of our software
• Specify hardware/software configurations based on customer requirements/environment

Qualifications:

• 3+ years of enterprise software consulting and implementation experience
• An extensive knowledge of relational databases, specifically: Microsoft SQL Server, Oracle, and DB2 databases
• A comprehensive knowledge of web servers, specifically: Apache, Microsoft IIS and iPlanet
• An extensive knowledge of major software platforms: specifically all flavors of Windows and UNIX
• A comprehensive knowledge of SQL querying for multiple databases
• A basic knowledge/exposure to business intelligence tools, specifically: Business Objects, Cognos and MicroStrategy a plus
• Functional experience in at least 3 scripting languages: Perl, Bash and VBScript preferred.
• A solid understanding of systems administration and network management
• A solid understanding of Microsoft Active Directory/LDAP/Web Server connectivity/security
• Outstanding problem solving, troubleshooting skills
• Experience in the Web analytics and/or business intelligence a plus
• Experience with Internet Marketing is a plus
• Strong organizational and time management skills
• Excellent written and oral communication skills
• Tenacity, persistence, and a winning attitude
• Bachelors degree preferred
• Outstanding PC skills (Excel, Access, Word, etc.) required

This position requires approximately 75% travel and is based in our Waltham, Massachusetts headquarters.
Apply by Email:Justine@unica.com
Source: http://www.web-analytics-jobs.com/a/jbb/job-details/36182

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Looking to fill your Web Analytics or Online Marketing position? Post your open jobs on http://www.web-analytics-jobs.com/